Welcome to our Fifth Year by Wah Keung Chan
/ September 1, 2000
Version française...
With this issue, La Scena Musicale begins
its 5th year
of service to the classical music community through the
publication
of our free non-profit print magazine and our acclaimed
website
La Scena Musicale Online. The good news is that La
Scena
Musicale is more popular than ever. Demand is high. In
Montreal,
only 3% of the magazines are returned. As a consequence, we
are
increasing our distribution to 45,000 copies this month,
with
25,000 copies distributed in Montreal and 5,000 copies each
in
Ottawa and Quebec City, 3,000 copies in the rest of the
province
of Quebec and nearly 6,000 copies at music schools and
record
stores across Canada. The magazine is growing too. For
September
2000, we have a magazine of 72 pages, meaning more content
and
more ways to promote classical music.
Our web site has
received a lot of attention lately. The February
2000 issue of
Chamber Music Magazine selected LSM Online
the 3rd Best
Music Web site in the world. Just last May, in its
special issue
"le meilleur du monde / Best of the Web,"
Le Monde
selected La Scena Musicale Online as one
of seven web sites in
classical music - indeed, we were one of
only two sites to receive 4
stars out of 4. Such accolades prompted
Montreal Gazette music
critic Arthur Kaptainis to feature
the site in his column of June 17,
2000.
At La Scena Musicale we are committed to
promoting
classical music by offering:
* Free concert
listings
* Special advertising rates for non-profit arts
groups
* Informative, educational, and thought provoking
editorial
content
* New editorial content such as a Youth
page, and regular features
on Education, and Health and
Technology
* A free community message board on our
website
* A press release service on the internet
We
are proud of our growth over the last four years but survival
in the
non-profit cultural community remains an everyday struggle.
All of
our accomplishments have been made possible by a dedicated
team of
staff and volunteers, and by you, our loyal readers and
advertisers.
We hope to continue to bring innovative editorial
and marketing ideas
to musicians and music lovers. Have a
great
year.
Version française... | 
